More Writing Samples

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Portfolio from PR Writing Class 2012

This portfolio includes:

  • a news release
  • a profile story
  • a backgrounder
  • copy for a travel brochure
  • a company executive speech
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Killing Your Darlings

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Killing Your Darlings

What writer hasn’t struggled with their work being obliterated by their own hand (or someone else’s)? Being a writer of any kind is no ego boost. It takes some courage and some biting of the tongue, but it’s eventually worth it to be able to produce something you can be proud of.

Let a Toddler Show You How to Tie Your Shoes

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Let a Toddler Show You How to Tie Your Shoes

This post was written right after I sat in on a social media seminar held by Roundpeg’s marketing gurus. I didn’t think I would learn anything about Facebook or twitter since I’ve navigated through these sites thousands of times while procrastinating on homework. I was definitely wrong. My generation seems to think we know social media like the back of our hand. And we do in a way that I can usually predict which of my friends will retweet something I post. But working social media for a company is much different. You have to grasp the numbers involved and the overall strategy.